FRETORI Kick Off Party Toronto 2023
What is the FRETORI Kick Off Party?
First and foremost, it's a party. A social gathering of like-minded people who like bikes. Our goal is with these events is to bring the cycling community together, bike shops, cyclists and industry people alike.
It was FREE to attend. On Thursday, March 23, 2023 – together with 200 people at CREED’s Coffee Bar in Toronto we hung out, surrounded by 26 custom built Shimano & PRO equipped bicycles on display from 22 of our retailers.
The support we received from our shops and consumers alike was humbling and more importantly a proof of concept. We thought cyclist would enjoy a bike party.
We also raised some money through a raffle. All proceeds were donated to support aspiring bike racers from the Toronto Hustle organization and the winner of the raffle won an Ultegra Di2 8100 Road 12spd groupset thanks to Shimano Canada!
We were stoked to bring the event back after 3 long years. Thanks to everyone who attended and if you couldn’t make it this year, hopefully we catch you next year.
We plan to make this an annual happening every year.
Photos by Michael Kazimierczuk
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