Welcome to FRETORI

Cycling is made of events and FRETORI is a platform intended to create positive cycling experiences. Through our annual events and daily content that is backed by the riding we and our followers do, we want to champion the merits of cycling.

The registration for our two gravel cycling events is now live! To learn more, click the button to the right or the "Events Tab" on our menu bar. 


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Vlaanderen Part 1

We traveled to Belgium specifically for one of the biggest bike races of the year, de Ronde van Vlaanderen or in English, the Tour of Flanders. Because of the timing, we likely experienced the “cycling religion” at it’s greatest intensity. With this in my, the Belgian cycling culture is awesome, and the experience quite literally began from the time we walked off the airplane.

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Shimano Gran Fondo Aftermovie

Adding a video component to our content spread has been a goal and before today we didn’t have a means to do so. We really wanted to capture what the Shimano Gran Fondo and our events in general are about. To extend we wanted to way to express what cycling means to us and hopefully what it means to all of you, our supporters.

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