AGENCY
FRETORI Inc. consists of two agents, Charlie Bryer and Tyler Pratt. We are juxtaposed between the brands we represent and independent businesses. In this context, building meaningful, professional relationships with the customers of our brands is paramount to our operation. This ensures we are accessible and equipped to provide timely and effective customer service.

We also believe that part of our role as sales agents is being out there in the cycling public. We do this by hosting our own events and generating daily content we share on social media that is backed by real, genuine riding experiences. We believe in cycling first and foremost, which forms the basis of what we do. 
CHARLIE BRYER
As the agency principal, Charlie combines a lifestyle of riding bikes with industry expertise.

Since 2013, Charlie has worked full time in the bicycle industry. His knowledge ranges from journalism to events, to retail sales. Charlie also has experience in different silos of the wholesale side of the bicycle industry. Equipped with this experience, Charlie is well suited to represent and service the independent bicycle dealer network for the brands FRETORI represents.
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CHARLIE BRYER
As the agency principal, Charlie combines a lifestyle of riding bikes with industry expertise.

Since 2013, Charlie has worked full time in the bicycle industry. His knowledge ranges from journalism to events, to retail sales. Charlie also has experience in different silos of the wholesale side of the bicycle industry. Equipped with this experience, Charlie is well suited to represent and service the independent bicycle dealer network for the brands FRETORI represents.
CONTACT US
TYLER PRATT
As a lifelong cyclist, Tyler’s positive disposition towards cycling is a perfect fit. Since 2020, Tyler has become a seasoned industry person who is well respected by his retail customers and the brands FRETORI represents.

Tyler is conscientious and we benefit from his proactive approach to any task. In the past Tyler has owned and operated his own freelance design business, while also working in larger corporate settings. This experience enables effective and timely service that makes Tyler a valuable member of our small team.
CONTACT US
TYLER PRATT
As a lifelong cyclist, Tyler’s positive disposition towards cycling is a perfect fit. Since 2020, Tyler has become a seasoned industry person who is well respected by his retail customers and the brands FRETORI represents.

Tyler is conscientious and we benefit from his proactive approach to any task. In the past Tyler has owned and operated his own freelance design business, while also working in larger corporate settings. This experience enables effective and timely service that makes Tyler a valuable member of our small team.
CONTACT US
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